The Drip, Drip, Drip of Misinformation

Type: Article
Topics: Communications & Public Relations, School Administrator Magazine

September 01, 2020

Social Media

A DISGRUNTLED COMMUNITY member is consistently filling the electronic airwaves with misinformation about you personally and your school district. What do you do as they attack your integrity, your family members or your district’s reputation with random misinformation or half-truths to develop their own incorrect storyline?

Should you respond or should you let it go? Is there a way to stay in front of social media so it does not overtake your school district? What do you do if your district doesn’t employ a communication coordinator?

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Author

Curtis E. Finch Jr.

Superintendent

Deer Valley Unified School District (Ariz.)

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