Social Media Guidance for Your Board

Type: Article
Topics: School Administrator Magazine, Technology & AI

June 01, 2023

SOCIAL MEDIA

 

Many school board members exercise their First Amendment rights by being active users of social media, particularly Facebook and Twitter. Used well and with appropriate guidelines, social media can be a positive tool for engaging the community with the school district.

Administrators play a vital role in working with their board members to determine the most effective ways a board member may use social media as a representative of the school district.

My suggested guidelines follow for school district administrators to share with board members on use of social media as public officials.

 

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Author

Bob Butler

Associate Executive Director and Staff Counsel

Wisconsin Association of School Boards, Madison, Wis.

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