Reclaiming the Narrative on SEL: Strengthening Parent Support

In the past three years, public schools have become embroiled in the so-called “culture wars” as politically motivated groups targeted initiatives around race, equity, social and emotional learning, gender identity and diversity and inclusion concepts. How can school district leaders effectively respond and take charge of the narrative so that parents and the community support this crucial work? How do we navigate these treacherous waters while pursuing their educational goals and honoring personal ethics?

Fortunately, a number of organizations have surveyed and held focus groups of parents to better understand their views on the benefits of and concerns about these issues. The polls point to ways we can better frame our communication to highlight the benefits and address the concerns. This session will synthesize the results of these polls and provide ways we can better frame our communications efforts to strengthen parent and community understanding and support.